Coins For Change Project

Coins for Change

The Coins for Change campaign in December 2007 empowered the children who play Club Penguin to effect real change in the world.More than 2.5 million children donated in excess of 2 billion virtual coins they earned playing games on Club Penguin to support the environment, children's health or children in developing countries. Through their virtual donations, the kids directed how much of a $1 million cash donation went to three charitable organizations chosen to represent those areas.

Adopt a Village

More than 110 million children around the world are denied the basic right of a primary education. In an effort to help ensure access to education and a better future for children and families, Club Penguin sponsors Adopt a Village projects.Through Adopt a Village, Club Penguin members are helping build and equip schools, implement sustainable, clean water projects, provide health care and develop alternative income programs in countries such as Kenya, Ecuador and China.

Micro-Financing

Of the 1.3 billion people living in poverty around the world, 70% are women. Club Penguin is helping break the cycle of poverty by funding micro-financing loans for women throughout Ethiopia. These small loans help women start a business, lift their families out of poverty and send their children to school.

To learn more about Club Penguin's Kids Helping Kids initiatives
kidshelpingkids@clubpenguin.com